There are a few of us Intel folk working on getting some good corporate blogging guidelines in place. I plan to really start evangelizing blogging inside Intel in earnest once these are in place (you ain’t seen nothin’ yet! :-).
We’ve got some proposed guidelines up, and the basics are:
- Follow the existing corporate public communication rules on privacy, confidentiality, etc.
- Respect other people
- Be passionate and interesting – write on what you’re excited about
So, now that the blogosphere is catching on to the fact that Intel is doing this, let’s have some discussion. Remember, I don’t officially represent Intel’s position on any of this. I’m just an employee that’s excited about blogging, and who wants to see Intel join the conversation, and do it right.
What should Intel consider when creating the rules for internal and external blogging? What mistakes or pitfalls can we avoid? What has worked really well at your company? Post a comment, or email me, if you prefer.